OutreachSheet
Practical guides

Gmail outreach guides for lists, emails and follow-ups.

Cold email from Gmail and Google Sheets: 20 straight answers →

Start with the job you need done: send personal emails from a list, remember the follow-up, or reach several language markets from one sheet.

Start here · Setup

Set up OutreachSheet and test your first email

See the real START HERE page, work through an example and understand the sending limits.

01 · Follow-ups

Automate Gmail follow-ups without losing the conversation

Set a sequence, understand the gaps and know when to take over.

02 · Mail merge

Three ways to send mail merge from Google Sheets

Compare Google’s built-in option, its Apps Script sample and OutreachSheet.

03 · Languages

One contact list. Several languages.

Prepare messages, map countries and check which version each person receives.

04 · The full method

How to send cold email from Google Sheets

List, message, sending tool, limits, deliverability, replies and the law, step by step.

05 · Limits

How many emails can Gmail send per day?

Gmail, Google Workspace and Apps Script limits, from Google’s own pages.

06 · Deliverability

Keep cold email out of spam

What Google requires of senders: SPF, DKIM, DMARC and a low spam rate.

07 · The rules

Is cold email legal in the UK?

Who you can email cold under PECR, and what every message must include.

Compare tools

The best Gmail mail merge with automatic follow-ups

GMass, Mailmeteor, YAMM, OutreachSheet and Gmail’s own merge, side by side.

Compare costs

The cheapest way to send cold email from Gmail

What each option costs one sender over two years, follow-ups included.

Compare tools

OutreachSheet vs Instantly: which fits your outreach?

One Google account and one payment, or a platform for multiple mailboxes? Compare pricing, data, setup and who each suits.

Built from a real outreach workflow

These guides explain the workflow behind OutreachSheet. For the complete feature list, see the product overview. For the founder’s experience using the predecessor engine for Lightopia, read the story and figures.

Last checked: 18 October 2026.